Workshop: 5 Steps to Building Your Personal Brand

Why is your personal brand important?


Your personal brand is how you present yourself to the world. It’s what makes you unique and enables you to stand out from the crowd, attracting the right people, opportunities and adventures!

Taking time out to get clear about what makes you special, what’s important to you and what you have to offer is key in growing your presence, increasing your visibility and developing your career.

People do business with people.

Rapport, Relationships and Referral are the key to opening new doors and finding new opportunities.


Your mission is to grow your own network of superheroes and cheerleaders who will shout about you from the rooftops, champion you on projects and think about you when they hear about an exciting opportunity.


Particularly as we’re living in strange and uncertain times, our need for connection, community and collaboration is stronger than ever and being intentional about who we are and where we want to be has never been more important.

“Find out who you are and do it on Purpose.” Dolly Parton

In this face to face and interactive workshop I will take you through the 5 steps to building your brand and provide you with your own personal toolkit, action plan and key tips and tricks for moving forward and enhancing both your profile and network.

We will cover...

  • Building Your Brand Foundations

    Who are you and what you stand for
    What’s important to you and where do you want to be

    What makes you unique and special

  • Communication

    How to tell your story

    Defining your tone of voice

    Creating your bank of ‘Yoda moments’

  • People & Connections

    Building your own connections map

    How to leverage your existing relationships

    Identifying new and potential opportunities

  • Taking Action

    Where do you need to be

    Which platforms or channels

    How to be more visible

  • Evaluate & Review

    What to measure

    How to review

    Next steps

Lucy Rennie with 2 ladies at a table

We’ll finish the workshop by sharing some key tips, things to try and mistakes to avoid, as well having time for any questions.


Each participant will get a dedicated workbook with notes and questions to fill out during and after the workshop.

This workshop is for you if you’re looking to develop new connections, collaborations or attract more of your ideal clients.


If you need some inspiration and new ways to develop more visibility for your small business or maybe you have reached a point in your career when you know it’s time for change.


Getting clear on your personal brand, your vision and what makes you unique will allow you to be in control and get the results you want.


Shrigley Hall, Macclesfield





Price includes light breakfast, lunch and unlimited refreshments throughout the day.

Free parking available


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